Tuesday, November 29, 2016

I just posted 2 videos on youtube.  They both are about Amancio Ortega, the Richest Self-made Billionaire in Europe.

He quit school at age 14 to work because his family was so poor, his mother was kicked out of the grocery store for bad credit.

Here is Rosalia Mera.  She was co-founder of Zara in 1975 with Amancio Ortega.
The couple divorced in 1986, but Rosalia kept 7% of Zara.
Rosalia Mera was the Richest Woman Self-made Billionaire in the world in 2013, when she died at age 69.  Her net worth then was more than $6B.

Zara is the biggest and fastest (yes no mistake here) fashion company in the world.

My first video is the brief biography of Ortega

Please click the URL below
https://www.youtube.com/watch?v=g9XHta1lrn4

We would have expected the Richest Man in Europe to come from Germany, Russia, France or UK.  But the Spaniard claimed top spot.

Rosalia was the richest
The second odd thing: 
My second video is on the 12 Lessons of Amancio Ortega

Please click the URL below
https://www.youtube.com/watch?v=g9XHta1lrn4

The speed of Zara is scary.  The average retail store has FOUR seasons; Spring, Summer, Fall and Winter.

Zara has 104 Seasons.   The delivery truck comes twice a week to the store and delivered a different season of Fashion.

Zara got most of  its fashion ideas by spying on catwalks of other Fashion Houses.

Here is how fast Zara operates.  From design taken from catwalk to the cash register at Zara takes only 2 weeks.  For most of the other fashion houses, the product cycle is 6 months.

So, Zara is not just a little faster than the competitors, Zara is about 10X faster.

Now, that is scary.  That is how Zara crushes the competitors



No comments:

Post a Comment